Name:
The name of this show (podcast) is 'Half Time'.
Half Time (made by Ahmed) :
Purpose:
This podcast has the purpose of informing the audience of the latest sports news and events. The show is based around local sports teams such as Sheffield United and the Sheffield Shark.
Content:
The presenters will be informal and will speak on topics such as the problems in sports, the local sports teams and the overall role of sports with community in Sheffield. Sound effects such as a football hitting a goal post or a basket ball swish will be played as sound effects when a certain sport is mentioned. Listeners can call in and share their opinions with the presenters and the other listeners in some segments. The interviews will sometimes feature a special guest such as a famous local sports personality, these will be live interviews. The show will have adverts of local shops and businesses that are related to sports such as Ultimate Terrain and Juice UK. As there will be no music, there is no need to enquire for PRS. The show will be aired on weekends at 1PM - 6PM as these are the times most sport events take place.
Target Audience:
The target audience of this podcast are the whole of Sheffield, these are usually B,C,D1s aged around 30 - 45. These people will have some disposable income.
Audience profile:
This mood board represents my target audience by showing some interests and brands they are affiliated with.
Paul is a 40 year old plumber who thoroughly enjoys sports. Every year he purchases a season ticket at his local team, Sheffield United. On friday nights he enjoys taking his wife to the local pub and buys a pint of lager and plays darts with his friends. Paul drives a white ford transit van, this suits to his main job as a plumber and his second job as a removal man. Paul dropped out of school when he was a child and started work with his father , this got him to where he is today.
Hot 28 (made by Junaid):
Name:
The name of the Hip Hop/Rap radio show is called "Hot 28" This will appeal to an audience who listen to hip-hop/rap music because we will play the latest music and have interviews with artists.
Purpose:
The purpose of this radio show is to inform and entertain its listener.
Content:
In our podcast we will feature the hottest music out at the moment, interviews and the latest discussions in the hip hop/rap scene. The presenters will talk informal in slang so we can relate to the target audience. We will create a jingle saying "You are now tuned into Hot 28, playing the hottest music in South Yorkshire" We will interview people over email, phone calls and them becoming into the studio. The music will be from local artist so we have their permission however, if we want any major artist we will contact them for permission. We wont be using adverts in our Radio Show. The time and date our show will be aired is at 10pm till 3am on a Friday night. This is because the show and music will contain strong language.
Target Audience:
The target audience for this radio show is people between the ages of 17 - 35. The target demographic BC1s. The people who would listen to our radio show would be people who enjoy listening to Hip Hop and Rap music.
Audience Profile:
This mood board represents my target audience by showing some interests and brands they are affiliated with.
Jordan is a 19 year old student who enjoys rapping and creating music. Every year he purchases more than 20 tickets for different concerts so he can see his favorite artists perform live. On Friday nights he attends a music youth club where him and his friends get together to make music and participate in rap battles. Jordan is a student and studies music but he also has a part time job working in a retail store in meadowhall.
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